The Golden Globes’ Biggest Winner May Be the Group That Hands Them Out

The Hollywood Foreign Press Association has been widely viewed as colorful, generally harmless, perhaps venal and not necessarily journalistically productive. But because the group puts on the Golden Globes , courting the favor of its members — there are only 87 — has become a ritualized Tinseltown pursuit. Celebrities send them handwritten holiday cards. Studios put them up at five-star hotels. Champagne, pricey wine, signed art, cashmere blankets, slippers, record players, cakes, headphones and speakers are among the gifts that have arrived at their doorsteps, recipients say. The suitors — studios, production companies, strategists and publicists — are all chasing the same thing: members' votes. Every one counts. A Golden Globe nomination, and certainly a win, is a publicity boon that can boost careers, jack up box office earnings and foreshadow an Academy Award. Boozy, irreverent and generally jolly good fun, the Globes are the third most-watched awards show after the Grammys and the much more staid Academy Awards. The show occupies a curious place in the entertainment industry. Mocking the Globes, and their occasionally off-the-wall nominations and picks, as irrelevant has become an annual blood sport in the Hollywood press, which covers them anyway, and the association's members, many… Read full this story

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