After years of avoiding the public eye, Jeff Bezos is being pushed onto a high-profile stage: Congress. Along with three other tech CEOs — Apple’s Tim Cook, Alphabet’s Sundar Pichai and Facebook’s Mark Zuckerberg — Bezos is reluctantly appearing on Wednesday before a House of Representatives subcommittee that’s investigating the power of big tech companies. The hearing, which will be Bezos’ debut before lawmakers, is part of a 13-month investigation by the House’s antitrust subcommittee into the tech platforms. It follows a swirl of antitrust investigations by the Department of Justice, Federal Trade Commission, state attorneys general and the European Union. Bezos’ participation comes despite his well-known aversion to speaking publicly, instead allowing his lieutenants to defend his company on Twitter, at hearings and in TV interviews. Amazon’s CEO has carefully managed the few events he’s participated in, ensuring kid glove treatment. Handling Congress, however, will be far tougher. Politicians are often more interested in point-scoring than fact-finding. Bezos will have to be a quick study. CNET Daily News Stay in the know. Get the latest tech stories from CNET News every weekday. Despite the company’s power and his individual wealth — he’s the richest person in the world –… Read full this story
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