Eighteen months ago, Mark Zuckerberg was not happy with Facebook’s mobile strategy. The world’s largest social network was offering up a weak product — a hybrid app running on HTML5 instead of native apps for iOS and Android — essentially ignoring the platform (mobile) that it now deems most important. A change needed to be made, and Zuckerberg now openly admits it. “We took a bad bet,” the Facebook CEO said during last week’s TechCrunch Disrupt conference in San Francisco. “Our legacy as a company was building this big website and focusing on being able to develop for the web. So naturally we tried to look at things and see if we could build an HTML5 system for across these different platforms and we just realized pretty quickly that we weren’t going to get the quality level that we needed. “So we took a year and it was painful and we retooled that.” See also: 20 Things Your Most Annoying Friends Do on Facebook Mobile has become the company’s most important focus, the platform that it will use to sign up the site’s next billion users. (And probably the billion after that, too.) Since launching native iOS and Android apps… Read full this story
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