Google is extensively updating its search function with the rollout of a new Knowledge Graph.The heart of the Knowledge Graph is a database Google has compiled, via its own research and through its acquisition of MetaWeb Technologies, of 500 million people, places, things and points of history. That, coupled with a refined approach to search, will yield an experience aimed at better determining the searcher’s intent and then providing a more-targeted, detail-rich list of responses. One feature of the new search format, which started rolling out this week for English-language users in the U.S., is a box that will appear in the top right corner of the search screen. It will give users the choice of narrowing a search for a generic word — for example, the word “battleship” — to a specific topic, such as the blockbuster film that is opening this weekend.Search results will also be populated with more content, such as maps and pictures or, in the case of a famous person or historical event, a summary box of information. The biggest impact for the searcher, however, is the way Google will try to interpret intent — the search engine giant’s secret sauce, so to speak.That is… Read full this story
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