AOL shareholders will own 55 percent of the new company and Time Warner will get 45 percent even though it’s contributing 80 percent of the revenue. Brands like ICQ, Instant Messenger and AOL.com are worth more than Entertainment Weekly, The WB television network, CNN, Looney Toons, Sports Illustrated and HBO to name a few. And that doesn’t count Time Warner’s cable system. The playground is digital now and Internet companies may start buying up traditional media players. Even for the biggest Net cheerleader, the AOL Time Warner deal is a bit shocking. Whether the deal validates lofty Internet valuations remains to be seen, but you can bet there’ll be some serious aftershocks. “When I started covering AOL 10 years ago, I would have never dreamed this was possible,” said Abishek Gami, an analyst at William Blair in the US. “It validates the concept that offline and online will merge.” Here are some of the most affected companies: Winners: Time Warner — The company will be dominated by AOL execs eventually, but it did gain an Internet strategy. Without the Net strategy, Time Warner was roadkill no matter how many music acts, videos, magazines and movies it put out. Time Warner… Read full this story
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